Enterprise and Technical SEO
B2B search is won by the companies that are easiest to find, understand and trust. We combine technical engineering, topical authority and conversion thinking so organic becomes a measurable pipeline channel rather than a traffic report.
The challenge
In B2B, the buyer who finds you first often shapes the shortlist. Search has to be engineered to be found, understood and measured.
Best suited to: B2B companies with long sales cycles, complex products or large, technically demanding sites.
Traffic that never becomes pipeline
Rankings rise while qualified opportunities stay flat.
Technical debt on large sites
Rendering, speed and duplicate-URL issues quietly cap performance.
Content written for algorithms
Pages that read well to a crawler rarely persuade a buying committee.
Our approach
Engineer the foundation
We fix crawlability, speed and structure so every later effort compounds.
Build real authority
Expert content and earned links that senior buyers and search engines both trust.
Connect it to revenue
Every ranking page is tracked through to leads and opportunities.
What’s included
Technical audit and engineering fixes
Crawl, index, rendering, speed and structured data fixed at the source.
Buyer-intent keyword map
Queries mapped to roles, problems and buying stages.
Authority content programme
Subject-expert content built to rank and persuade senior buyers.
Digital PR and link building
Earned mentions from relevant, trusted publications.
Site architecture and internal linking
Structure that concentrates authority on revenue pages.
Pipeline reporting
Rankings, leads and opportunities connected in your CRM.
Your first 90 days
Technical and visibility audit, intent map, tracking connected to your CRM.
Critical fixes released, priority pages published, authority outreach begins.
Content clusters scaled, early movement reviewed against pipeline data.
How we measure success
We agree the numbers up front and report them every month in plain language, so leadership always knows what is working.
How we work together
Audit
We map where buyers look, what search engines and AI assistants say about you, and where visibility is lost.
Blueprint
A prioritised plan: technical fixes, content, authority and measurement, each with owner, impact and effort.
Fix and build
Strategists and engineers ship fixes and content in focused sprints.
Measure
Rankings, citations and pipeline tracked together in your own reporting.
Compound
Monthly leadership reviews decide what to scale next.
Ways to engage
Revenue-leak audit
A fixed-scope, two-week review of your journey from first impression to closed deal. You receive a prioritised fix list with expected impact and effort.
Best for a fast, evidence-based starting point.
Growth engineering partnership
A dedicated team of strategists and engineers working to shared revenue goals, with a weekly rhythm and leadership reporting.
Best for companies that want continuous improvement.
Build engagement
A scoped project to deliver a platform, integration or product, from architecture to launch and support.
Best for defined platform and software needs.
Why leaders choose Techusu
The typical agency
- Strategists brief a separate development vendor
- Reports clicks and impressions
- Tracking is an afterthought
- Tools bolted together that do not talk
- Generic playbooks and templates
Techusu
- Strategists and engineers in the same room
- Reports pipeline, attribution and payback
- Measurement is built before anything is scaled
- Marketing, CRM and product data in one model
- Custom engineering for your stack and sales motion
Industries we serve
What clients say
“Conversions rose 32% in four months. Their data-first approach made the difference.”Maria Lopez, Founder, CasaBella Home
“A 3× increase in qualified leads and a 40% cut in cost per lead. They feel like our own team.”Steven Henderson, CEO, BrightMart
“Creativity and analysis in one team. Trial-to-paid conversion is up 27%.”Lee Munroe, CMO, NovaWear
Questions about Enterprise and Technical SEO
How is B2B SEO different?
The audience is smaller, decisions are made by committees and cycles are longer, so we optimise for qualified opportunities rather than raw traffic.
Can you work with our developers?
Yes. Because engineers sit on our team, we deliver ticket-ready fixes and help your team ship them.
How do you prove return?
By connecting organic visits to leads and opportunities in your CRM, so SEO is reported in pipeline and revenue.
Do you work with in-house SEO teams?
Yes. We often provide technical leadership and strategy alongside your team, with clear ownership of each workstream.
How do you report?
A live dashboard plus a monthly leadership summary covering leads, pipeline, visibility and next-quarter priorities.
How do you stay penalty-safe?
We use only editorial, white-hat methods and review every tactic against search engine guidelines.
Let’s find where enterprise and technical seo is leaking revenue.
Share a few details and a senior specialist will reply within one working day, with a proposed plan for your first 90 days.